This is the most famous non-programmer I have seen in the blogging world: Seth Godin. He is the writer of "The Purple Cow" and "Permission Based Marketing". Actually I haven't read none of them :) But I have read Arman Kirim's books. He is a very good Turkish business author. I learned Seth Godin from his books. Arman Kirim has a very good understanding of differentiation, how to achieve it.
I would recommend you to read his books. But they are only available in Turkish, as much as I know.
Tuesday, June 21, 2005
Seth Godin's Blog
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